Post by account_disabled on Mar 14, 2024 2:59:08 GMT -3
In a spreadsheet, name each page or group of pages , then indicate the events to monitor, the trackers to use, and how to implement them . All this, according to the analytical needs defined in advance. Implement the tagging plan with the help of a developer (or yourself using Google Tag Manager, but this method requires good technical knowledge). Then configure the analysis tool by playing with custom variables. Finally, carry out tests to verify that the data is fed back correctly into the analytics solution , with tags that are triggered at the right time (based on the events indicated).
You now know what a tagging plan is and how to develop it. But it is essential to keep one thing in mind a tracking plan must evolve over time , as your website develops and the list of events to monitor, and more generally BTB Directory according to your marketing needs. This plan must therefore be updated regularlythis is the key to collecting reliable and precise data, and making good decisions in accordance with your digital strategy and your commercial objectives.
Lead Generation What is marketing lead generation? Published on October ,- Updated on July ,ByAndréa Bensaïd Consultant in natural and social referencing in Paris. I support companies of all sizes in their web visibility strategy. lead generation Every business sets itself the goal of making sales and increasing its turnover. To this end, it is necessary to regularly acquire new customers , and to do this, put in place dedicated processes, supported by appropriate marketing actions.
You now know what a tagging plan is and how to develop it. But it is essential to keep one thing in mind a tracking plan must evolve over time , as your website develops and the list of events to monitor, and more generally BTB Directory according to your marketing needs. This plan must therefore be updated regularlythis is the key to collecting reliable and precise data, and making good decisions in accordance with your digital strategy and your commercial objectives.
Lead Generation What is marketing lead generation? Published on October ,- Updated on July ,ByAndréa Bensaïd Consultant in natural and social referencing in Paris. I support companies of all sizes in their web visibility strategy. lead generation Every business sets itself the goal of making sales and increasing its turnover. To this end, it is necessary to regularly acquire new customers , and to do this, put in place dedicated processes, supported by appropriate marketing actions.